The full journey

Eight years of B2B sales, from entrepreneurship to consulting and media. After three years running Europ’Esthetic, I chose salaried work in French-speaking Switzerland, first in wealth advisory, then communications, before joining the media industry at Tamedia. Today, I combine CRM & AI Lead and Sales Manager responsibilities at Tamedia Advertising: prioritising team needs, coordinating CRM changes and building AI tools used by 50+ salespeople.

Professional experience

Tamedia Advertising

CRM & AI Lead · Sales Manager

Jul. 2025 – present

CRM and AI: prioritising sales needs, coordinating HubSpot Key Users, business and technical teams, testing, rollouts and adoption of tools and workflows. Building AI tools and automations, improving data, reporting and processes with the Technical Domain Lead. Sales: a public- and private-sector portfolio of 450 clients and 1,650 prospects across Vaud and Geneva, multi-channel media strategy and advertising project delivery. +18% revenue on the portfolio, CHF 700K generated.

Read the case study →

TAZ Communication

Head of Sales & Marketing

Apr. 2024 – Feb. 2025

National prospecting and growth of the existing portfolio: +15% overall sales, one tender won. Set up pipeline tracking and targeted email campaigns.

Life Privilège

Senior Sales Advisor

Sep. 2023 – Feb. 2024

Prospecting across French-speaking Switzerland and wealth advisory for individuals. 25 individual contracts signed per month. Recruited and managed a team of 3 advisors.

Europ’Esthetic Sud-Ouest

Founder & Managing Director

Mar. 2020 – Mar. 2023

Founded and fully ran a profitable medical-aesthetics equipment company across 4 countries (France, Switzerland, Luxembourg, Belgium), with no employees. Acquisition, strategic agreements, marketing campaigns, WordPress site, treasury, purchasing and inventory. ~€400K annual revenue.

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Amaris Consulting

Business Manager · IT & Telecom

Feb. 2018 – Feb. 2020

Built two business lines (IT and Telecom) from scratch in the Grand-Est region. Bespoke solutions, consultant sourcing and recruiting, career management, business plans and profitability, tender responses with Bid Management. Team of 17 consultants, €1.5M annual revenue, a €400K public tender secured over 4 years.

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Products built

Eight personal products: four deployed on the web, four macOS tools I run locally.

Deployed on the web

VelqMulti-agent system · velq.fr
An orchestrator routes work to specialised agents. Nothing counts as verified without the source page that proves it, cited with its URL.
Case study ›
DealCraftMedia sales · live
An incomplete advertiser brief comes back as a priced sales file. Every scenario points back to the published rate card it came from, with the date it was read.
Case study ›
JustesseMobile web app · Cloudflare + Claude
A screenshot of a conversation goes in, a verdict comes out: reply, wait, follow up, move on, or send nothing. Deployed; the closed beta has not started yet.
See it live ↗
BuildBattleMultiplayer game · Durable Objects
2 to 8 players, one brief, a 20-minute clock held by the server. In ranked mode the brief is drawn from a private seed, so the host cannot see it before anyone else.
Case study ›

Personal macOS tools

RomainOS Command CenterElectron macOS app · local
An agent loop proposing maintenance work on my repositories: 282 candidate actions, 2 auto-merged.
Case study ›
QuotaGuardmacOS app · Swift 6, menu bar
Tracks my AI tool quotas. 59 providers inventoried, 4 integrations shipped, a written reason for each of the 55 left out.
In daily use
ClipSafemacOS app · Swift 6, zero dependencies
Clipboard history encrypted with AES-256-GCM. The sandbox declares no network entitlement at all, so macOS denies it any connection.
In daily use
BalaimacOS app · disk audit
Measures what the disk could give back without deleting anything: the cleanup engine is compiled off and the build refuses to unlock it.
In development

Education

2018 · Bordeaux, France

Master in Management

KEDGE Business School

2015 · Yogyakarta, Indonesia

Bachelor of Economics

Universitas Gadjah Mada

2015 · Clermont-Ferrand, France

Bachelor in International Management

ESC Clermont

Skills & tools

Expertise

B2B Business DevelopmentKey Account ManagementPublic tendersNegotiationMedia strategyPipeline management

CRM & data

HubSpot · Key User network coordinationSalesforceClayPowerBIData quality & reportingFunctional testing & CRM rollouts

AI & automation

Claude APIClaude CodeMakeGoogle GeminiChatGPTAI agents

Build

TypeScriptReactAstroCloudflare Workers & Durable ObjectsSupabaseSwift / macOS

Languages

FrenchNative

EnglishC2, fluent

GermanB1, improving

Interests

Scuba diving (PADI Open Water)SnowboardingTrampoliningAI & agentsIoTBlockchainAR / VRCloud computingGaming

Hiring for a Product / AI role?

Let’s talk. Coffee in Lausanne or a call, reply within 24h.

romain.cournol@gmail.com →Download the CV (PDF)

romain.cournol@gmail.com